The biggest consumer-facing campaign celebrating the value of advice in 2024.
Qualification for the 2024 Top Rated Adviser Guide is now open.
The 2024 guide will be seen by more than 3 million consumers - treble the reach of last year.​
Be seen in The Times, The Telegraph and The Mail on Sunday.
Prominent exposure throughout the year, from March to September.
Flying the flag for financial advice
Good financial advice changes lives.
And yet, lack of trust remains the no. 1 reason why people don’t engage with it.*Â
That’s why we’re trebling the reach of the 2024 Top Rated Guide campaign. It will take brilliant client stories to more than 3 million consumers around the UK.
The Guide won’t just feature in The Times. It will also be distributed in The Telegraph and The Mail on Sunday and will be emailed to thousands of accountants and solicitors across the UK.
The Guide includes articles and case studies that will build public understanding and trust around financial advice.Â
Our aim is to give the whole financial advice profession the recognition it deserves, while calling out the specific advisers and firms who have qualified as Top Rated on the strength of their client feedback.
Alex Whitson
Managing Director, VouchedFor
Qualification criteria
10+ reviews
10 or more reviews on VouchedFor since January 2023 with an average rating of 4.5 or higher.
Rating of 4.5+
An overall rating of 4.5 or higher based on your client and first impression reviews.
Fully verified
Passed all of the VouchedFor checks as part of the Verified Membership (£54+VAT a month).
What do qualifying advisers get?​
See your name in The Times and The Telegraph
Gain national recognition as a Top Rated Adviser; the Guide will be distributed in The Times in March and The Telegraph in September 2024.
Feature in The Mail on Sunday
Regional editions of the Top Rated Guide will be distributed in The Mail on Sunday in June 2024. Giving you prominent exposure to clients in your area.
Connect with thousands of accountants & solicitors across The UK
A PDF copy of the Guide will be digitally delivered to thousands of accountants and solicitors across The UK, helping to drive referrals.
Exclusive access to powerful marketing tools
Top Rated Advisers have access to powerful tools that build confidence with prospects and existing clients. These include Certificates of Excellence, Email Signatures and Website Badges. Clients are 79% more likely to refer to an adviser having read their VF reviews.
Partner Networks:
Terms and conditions: It’s unlikely, but we reserve the right to change the content, date or format of the 2024 Guide. Inclusion in 2024 Guide promotional material remains entirely at the discretion of VouchedFor and we cannot accept liability for any loss of revenue as a result of not being listed. Use of this service is subject to our privacy policy and terms and conditions.
*The State of the Advice Nation 2023, The Lang Cat | 2023 Advice Report, Boring Money