The 2021 Guide has arrived! Browse VouchedFor's Top Rated members at the link below



4.9 out of 5

Featured Advisers

Qualifying Reviews

Average Review Rating

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VouchedFor is the UK's leading ratings service for financial and legal advisers. 2 million consumers use VouchedFor each year to find and check advisers. 

Our verified members undergo extensive checks and monitoring and are backed by genuine client reviews. We're continually adding to our checks to build public confidence and help excellent advisers prove they're doing a great job.

Are you an adviser committed to brilliant client outcomes? We'd love to hear from you.

What is the 2021 Guide?

VouchedFor's mission has always been to help consumers get access to the best advice for them. We do this primarily through checks and over 200,000 client reviews, which over 2 million+ people rely on each year.


In 2021, with the uncertainty of both Covid-19 and Brexit front-of-mind, that mission has never been more important.

The public needs more reassurance than ever that their chosen adviser is good. Indeed, VouchedFor visitors are spending 54% longer on VouchedFor advisers’ profiles.

The 2021 Top Rated Adviser Guide calls out those advisers and firms who are consistently doing a great job for their clients. As decided by...their clients.

What did 2020's Top Rated Advisers have to say?

There are many ways to measure "success" as an IFA- the most rewarding is through the eyes of your own clients, in their own words.

This is a fantastic achievement as it is awarded as a result of client feedback.

There’s no better accolade than one that’s given based solely on client feedback.

How is the Guide celebrating great advisers?

Annual Top Rated Guide

Qualifying advisers feature as Top Rated Advisers in our annual guide in The Times.

The Guide reaches over 1 million people in print form.

Digital Guide

Top Rated Advisers also feature in the digital guide, which will be live from April-Dec 2021.

This will be linked to from media partners sites. It will feature more content than the print guide and will link through to Top Rated Advisers' VouchedFor profiles.

Powerful Tools

Top Rated Advisers have access to powerful tools that build confidence with prospects and existing clients.

These include Certificates of Excellence, Email Signatures and Website Badges. Clients are 79% more likely to refer to an adviser having read their VF reviews.

Any questions? We'd love to hear from you

Terms and conditions: 

It's unlikely, but we reserve the right to change the content, date or format of the 2021 Guide. Inclusion in 2021 Guide promotional material remains entirely at the discretion of VouchedFor and we cannot accept liability for any loss of revenue as a result of not being listed.

Use of this service is subject to our privacy policy and terms and conditions.